Introduction:
“Everlasting Love” by Love Affair is a classic British pop single that epitomized the vibrant music scene of the late 1960s. Originally written by Buzz Cason and Mac Gayden, the song was first recorded by Robert Knight in 1967, achieving success in the U.S. Love Affair, a young British band led by Steve Ellis, released their version in December 1967. This rendition soared to the top of the UK Singles Chart in early 1968, earning the group widespread fame and acclaim.
Unlike the band’s earlier recordings, the hit version of “Everlasting Love” was primarily performed by session musicians, with Ellis contributing the powerful lead vocals. This production decision, guided by CBS producer Mike Smith, resulted in a lush, orchestral sound that became the hallmark of the track. The song’s dynamic arrangement, complete with a 40-piece orchestra, resonated with audiences, creating a “wall of sound” effect reminiscent of Phil Spector’s style. The song’s vibrant energy and catchy melody made it a defining hit of the era.
Love Affair’s youthful energy and stylish image, aligned with the Mod culture, helped them stand out. However, their reliance on session musicians led to criticism of being “manufactured,” a label the band strongly contested given their rigorous live performances. Despite the controversy, “Everlasting Love” remains a beloved anthem, celebrated for its timeless appeal and Steve Ellis’s commanding vocals.
Today, the song is remembered as a quintessential 1960s hit, covered by numerous artists over the decades and maintaining its place as a symbol of enduring love and vibrant pop artistry.